Disney's CEO Bob Iger anticipates that a move to crackdown on password sharing will result in an increase in subscribers. Additionally, he highlights that sequels are economically favorable due to reduced marketing expenses.
Netflix's crackdown on password sharing has led to a surge in new sign-ups. The company's upcoming price increases come at a time when many new users are opting for its more affordable ad-supported plan.
Netflix is raising the prices of certain subscription plans, despite its successful crackdown on password sharing. The UK basic service's monthly fee is increasing by £1 to £7.99, and the premium option is going up by £2 to £17.99. In the US, the premium plan will cost $3 more per month at $22.99 (£19.00), and in France, premium subscribers will pay an extra €2 at €19.99 (£17.40).